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Storytelling for the Asian market
How a story sounds to Chinese customers is central to your success in the Far Eastern market. To tell your story effectively, you need to know your target audience well. This is the essential element of good storytelling in the Chinese market, regardless of whether you are presenting your products online, in traditional advertising or PR.
I tell the story of your company or your products and services in an original and captivating way: Chinese customers have a completely different way of life and thinking than those in the West. I will be happy to help you identify your strengths for Chinese consumers.
I am also pleased to dig deeper to extract the associated emotions of your story or brand and to convey them appropriately for the Chinese cultural context. This is also particularly important when developing slogans or product names.
You don't just want a text for your Chinese customers, but also a virtual portal for your story or brand in Chinese. Regardless of whether you use traditional or simplified Chinese characters – I will be happy to support you with my experience and know-how.
Simple is beautiful. Design is simultaneously about the visible and the invisible. Based on your needs and wishes, I'll design an attractive and easy-to-navigate website for you. For complex requests, I work with specialists.
This pool of experts includes a photographer and a small team of IT specialists who are responsible for completing technical tasks such as SEO (search engine optimization). We take care of everything needed: from the conception, texts and images to the implementation of your website in Chinese.
professional and personal
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